I performed as an Art Director during my Q4 internship with GTB, Ford’s exclusive ad agency at the time. During my tenure I worked on a range of executions from Facebook, eBay, Television, Point of Purchase touch-points, Out of Home advertising, and radio.
Facebook Carousel Ad
Point of Purchase Touch-Points
Tire Insert
In-Dealership Poster
Car Keys
eBay Native Ad
It was a challenge to showcase auto parts in an interesting way using basic images. The concept used to solve this problem was to create a unique composition while including the parts that Ford wanted to push for sale.
Out of Home
Tv Spot
General concept created by myself. Copywriting by Austin Smith.
